Sunday, May 24, 2020

How Did The Nazis Gain Control Of Germany - 1511 Words

Hitler Youth How did the Nazis gain control of Germany? Firstly, the Nazi’s used Germany’s defeat during the First World War (which began in the summer of 1914 and ended in November 1918) to their advantage. WWI claimed many lives and of course changed the lives of those in Germany forever. The years after the First World War were to see the rise to power of Adolf Hitler, the most notorious character of the twentieth century. Hitler offered to the Germans that one day he would Germany great again. Hitler also provided a scapegoat to the people of Germany, saying that the reason why Germany was in great debt and had such high unemployment was because of the Jewish people. This appealed to the German’s because it meant that they’d have an easy way out rather than taking the blame upon themselves. After Hitler was appointed as chancellor of Germany the basic democratic structure of the Germany was weakened then abolished. This then created a sense of fear the German population, and they were too scared to fight ba ck. The lives of many millions of people across Europe would be devastated as a result of the beliefs, policies and actions of the Nazis led by Hitler. Hitler and the Nazis gained power on 30 January 1933. By March that year Hitler had total power over the country. The Nazi’s had a very systematic approach to gaining control of Germany, which covered most parts of society. This includes German foreign policy, religion, culture, media and propaganda, education andShow MoreRelatedHow did Hitler gain power in Germany by 1933?1205 Words   |  5 Pagesï » ¿How and why did Hitler gain power in Germany by 1933? Following the collapse of the Weimar government, Hitler managed to gain dictatorship over Germany by 1936. In fact it took Hitler just around 18 months, between February 1933 and August 1934, so how did Hitler gain autocracy over Germany so quickly? I am going to start with how the Germans had fear of Germany becoming a communist country like Russia. At the end of the war, many people hoped that democracy would spread to most countries ofRead MoreThe World War I Am I Right?898 Words   |  4 Pageswhen you hear World War 2? Guns, Nazis and massive killings, am I right? Well that’s what most of us think about, but, have you ever thought of the lifestyle in Germany at the time? What each class had to go through and how they lived their life. The middle class like always, struggles to stay on their feet but what about the poor? What happens if the Nazis gain full control of Germany? Christopher Isherwood, a young British medical school student who went to Germany due to the political conflictsRead MoreHow Hitler Came to Power649 Words   |  3 PagesHow Hitler Came to Power How is it that Hitler easily took control of Germany? Between the state of the economy and how the citizens were living all contributed to it. Most citizens at the time wanted a leader who would fix their economic crisis. Hitler was the first to promise them out of their worries. He said he would bring the economy back to how it was and bring back jobs for the citizens but in reality he had another plan in mind. He would soon be known for the genocide and murder of millionsRead MorePropaganda: Hitlers Path to Power Essay1472 Words   |  6 Pagesthe Nazi Regime successfully used propaganda and deception to gain power in Germany. This is important because propaganda is widely used to manipulate others into supporting one’s ideas while deceiving them from the truth. Before World War II Hitler successfully implemented tactics through propaganda to secure his position as the next German Chancellor. Without using propaganda to increase his popularity Hitler would not have been able to gain the support he needed to gain control of Germany. HeRead MoreNazi Ideology And The Nazi Party Essay1641 Words   |  7 PagesThe leaders of the Nazi party made it one of the most infamous groups to lead a nation in history. The horrible things done under their rule and with their stamp of approval has made the term Nazi one of the worst possible. The amazing thing about the Nazi party is that many of the main aspects of their ideology existed in Germany even before they formed or came to power. Some of the major aspects of Nazi ideology such as antisemitism, the desire to expand the German empire, and the belief inRead MoreNazi Germany Essay1230 Words   |  5 PagesNazi Germany After World War I, or The Great War as it was known back then, Germany was left devastated both financially and, since German propaganda had not prepared the nation for defeat, emotionally, resulting in a sense of injured German national pride. But because Germany was â€Å"stabbed in the back† by its leftwing politicians, Communists, and Jews, or more colourfully known as the ‘November Criminals’, it was still widely believed that Germany had not truly been defeated. When a new Read MoreHitler s Influence On The World War II1690 Words   |  7 PagesAdolf Hitler was a very impressive man in some people’s eyes, but his life took one major roller coaster before he gained the power that he had. As a young child Hitler seemed to not want to join the military, but once he, did he found a path leading to his future. Hitler worked his way through the war and seemed to start gaining power. Once Hitler was at the top, he started to terminate people by sending them to concentration camps scattered around the country, quickly killing thousands. Hitler’sRead MoreNazi Germany, The Power Of Language1286 Words   |  6 PagesMilligan â€Æ' Nazi Germany, the Power of Language The power of language is a central aspect which needs to be controlled in order to maintain a functioning society in the worlds of Nineteen Eighty-four and Nazi Germany. George Orwell warns his readers about the power of language through Nineteen Eighty-four and how destroying/altering history, controlling the youth and the use of pin pointing an enemy can impact society. As readers, we are able to see Orwell’s negative point of view concerning how a totalitarianRead MoreAdolf Hitler And The Nazi Germany1133 Words   |  5 PagesIn the book 1984, George Orwell describes a world similar to that of the Nazi Germany. An assortment of parallels can be drawn between the totalitarian governments of Adolf Hitler and Orwell’s fictional â€Å"Big Brother.† Complete power, propaganda, and dehumanization are three main topics related to both Orwell’s novel and Nazi Germany. Complete power is achieved by the dictatorship and totalitarianism. Brainwashing in both cas es uses tactics of propaganda and invasion of privacy. Dehumanization isRead MoreLying : The Truth About Nazi Propaganda1458 Words   |  6 PagesLying to yourself: The truth about Nazi propaganda What would make a group of people ignore their country’s own genocide? In Nazi Germany, the answer was propaganda. From the end of World War I, the German leaders knew how important propaganda was. By the time Hitler had complete control of the military, the powerful propaganda film Triumph de Willens was already being produced . By the time the second offensive started, they had already launched an international propaganda magazine called Signal

Thursday, May 14, 2020

Capitalism And The Need For Rebellion And Protest

National University Melodee Stewart HIS 320 Capitalism and the Need For Rebellion and Protest The culture of capitalism emerged from 1450-1930, is defined as, â€Å"culture of capitalism as sets of relations between capitalists, laborers, and consumers, each depending on the other, yet each placing demands on, and often conflicting with, the others† (Robbins). The culture of capitalism is based on the production and sale of commodities. This society and culture function with dedication to the idea that trade and consumption are the ultimate source to obtain a fulfilled life. Societies were transforming and the creation of the consumer, the role of the laborer, the rise of the capital controller and the creation of the nation state brought forth the the new global economic system and culture. The culture of capitalism spread like wildfire, affecting many different components of society. The effect it has on the different components of society can be seen in the greater social and economic inequalities, exploitation of the periphery, environmental destruction, and the sp read of disease. These components breed rebellion and protest are still edemic. The culture of capitalism has created problems and for the majority of the problems turns a blind eye, despite the rebellions and protests. The current road we are on can not last. The inequalities are continuing to grow, we have mass environmental destruction, over-consumption, and the spread of disease all need to be addressed andShow MoreRelatedCapitalism in Early America Essay1330 Words   |  6 PagesCapitalism in Early America Many different people have defined capitalism over the years. It has been defined as a political entity, economic entity and as a social entity. Max Weber and Karl Marx argue different theories concerning the emergence of capitalism. While it is unsure whether the economic system emerged first or the cultural values and ideology that allowed for the formation of capitalism emerged first, one thing is for certain, capitalism is tied to cultural values and ideologyRead MoreStudent Revolt Of The Modern West1425 Words   |  6 Pagesthe Cuban missile crisis has happened recently. New rockets were waiting in the mines. Young people still believed in world revolution. Fighters for national liberation still seemed blameless. Capitalism was sadly decaying due to the protests staged by the students. They had greatly revolted against capitalism and many leaders had to abide as a result of fear for more violence. . All Paris events fit the six weeks of May - June 1968, although the unrest among Parisian students (they started with theRead MoreHistory Ia 2013 Essay2019 Words   |  9 PagesMichael J. Thompson and a news article Where Capitalism Won, But Not Democracy interview of Robyn Meredyth about the Tiananmen Square Massacre. These sources will be identified for their origins, values, limitations, and credibility. B. Summary of Evidence On a night in June of 1989, the unthinkable happened. Otherwise known as the June Fourth Incident, the Tiananmen Square Massacre was the bloody result of seven weeks of continuous rebellion of Communist Party of China’s policies. â€Å"PerhapsRead MoreThe World s Strongest Military Power1580 Words   |  7 Pagesespionage, the building up of military forces and nuclear arsenals, weapon advancement, and the use of propaganda. It was believed that the USSR was trying to expand communism and Western leaders believed that the spread communism at all was a threat to capitalism and democracy everywhere. â€Å"In 1958, during a ‘thaw’ in the Cold War, the United States and the Soviet Union agreed to exchange national exhibitions in order to allow citizens to each ‘superpower’ to become acquainted with the life in the other†Read MoreRemaining Problems of Sexism and Discrimination1756 Words   |  7 Pagesgeneris (Allen, p.199). Social facts are ways of acting and thinking, they embrace beliefs, practices, which eventually crystallize and limit the possible forms of individuals actions and forms of consciousness (Allen, p.199). As time went on and capitalism arose, societies advanced, money became more important. This led many women out of the house role and into the work force. The solidarity changed due to the division of labor. Division of labor is â€Å"a stable organization of tasks and roles that coordinateRead MoreMichael Brown And Eric Garner : Victims Of Police Brutality1642 Words   |  7 Pagesphysically attacked Wilson and attempted to grab his gun. Wilson then allegedly shot Brown in self-defense. and the brutal repression against the Ferguson protests that came in response, were sparks to ignite a fire of Black protest that at the time of writing still continues. But the fuel for the fire was stoked well before last summer. Indeed, the rebellion is the beginning of a reckoning with the decades-long racist backlash against the Black revolt of the 1960s. The US ruling class counterattack hasRead MoreCommunist Manifesto s Impact On 19th Century France1928 Words   |  8 PagesGrowing up in the United States, communism immediately causes people to cringe. Yes many attempts at communist societies have gone horribly wrong, however the motives behind communism are powerful. They hope to tear down the social classes that capitalism forms, they hope to educate women and form a society where the proletariat is paid for their work by the government in order to distribute the wealth evenly. The Communist Manifesto is a political pamphlet explaining the communist beliefs. The Manifesto’sRead MoreEssay on AMH 2010 exam 1 notes1999 Words   |  8 Pagesof disease, fire, protest and riots. Wealthy merchants and traders became economically and politically powerful, and the pathway to their profession was upwardly mobile Important for trade: connect colonies to the rest of the world NY, Boston, crammed, crowded problems (disease, houses built of wood burn, social tension) MiddlingsWealthy people make money through trade/merchants Polyglot: diverse, huge number of people from different places Class-based society capitalism prices set by theRead MoreGlobalization And Negative Benefits Of The Automobile Industry Essay1732 Words   |  7 Pagesproven to be as destructive as it has been influential to billions of people’s lives across the world. Some suggest that these destructive qualities highlights and brings full circle income inequality, it disregards a growing concern of developmental needs of individual countries and local populations as well as it have high restrictions on third world countries preventing them from entering into the exporting market. Some also feel that competition among developing countries is the cause of rapid degradationRead MoreThe Bolshevik Revolution, By Edward Carr1578 Words   |  7 Pagesimmediate withdrawal from World War I. The Bolshevik Party were to organize workers, soldiers, and peasants and to strengthen the Soviet workers so that they could eventually seize power from the Provisional Government. From February to July, th ere were protests and constant debate, in hopes of change. However, Lenin’s theses are rejected and the councils continue to support the provisional government because they’re following the orthodox Marxistâ€Å"stages† model. The councils, who were mostly orthodox Marxists

Wednesday, May 6, 2020

Alchemy As The Precursor to Modern Medicine Practices

In the early days of alchemy, many scholars doubted the authenticity and credibility of alchemy as a scholarly field of study. They labeled it as â€Å"mystical† and challenged greatly the possibilities of alchemical transmutations and any practitioner’s credibility. However, alchemy was still practiced and discussed in all levels of society. Alchemy has been discovered in recent times to have been central to the development of early modern science and medicine. The practice of alchemy has made many contributions to the development of modern chemical medicines. Alchemy was said to be the production of a new substance by experimenting and changing natural matters in a laboratory. These new products were regarded as artificial, as they did not occur naturally in nature (Pereira, 2000). Johann Friedrich Bà ¶ttger was the first European to discover how to produce porcelain through alchemical means when commissioned to make gold for the Elector of Saxony, August the Strong. Bà ¶ttger’s discovery proved how having knowledge of alchemy could prove to advantageous (Chang, 2007). Leonardo Fioravanti mentioned in his writings of having seen alchemical gold be made, but stated that the venture to create the gold was not productive enough to be of much profit (Eamon, 2000). Alchemy can be described in multiple ways. One way that alchemy is portrayed is as a â€Å"primitive precursor† for modern science and medicine practices (Bobory Rampling, 2012). The practical and experimental sideShow MoreRelatedAlchemy as the Precursor to Modern Medicine Practices778 Words   |  3 PagesChemical medicine originates from medical alchemy of the medieval period. Its nature was controversial and the acceptance and practice of chemical medicine caused problems with those who had strong ties with Scholasticism that rooted them in the Galenic tradition and made them wary of new practices and innovations. The fact that chemical medicine became quite popular thanks to the sixteenth-century Swiss doctor Paracelsus only increased the controversial nature. Paracelsus was well-known for hisRead MoreAstrology and Alchemy - the Occult Roots of the Mbti4990 Words   |  20 PagesBoard Psychologists and managers may be surprised to discover that the origins of the world’s most widely used psychometric instrument lie in pre-modern systems of knowledge. Astrology and alchemy – the occult roots of the MBTI by Peter Case and Garry Phillipson There appear to be no reputable investigations into the influence of astrology and alchemy on organisation and management, which is surprising given the continuing popularity of astrology. Aside from some research into how marketing executivesRead MoreBacteria As An Intermediate ( Jia Et Al. Essay1591 Words   |  7 Pagescontinuously stirred tank, and oxygen is supplied by bubbling air through the solution (Hromatka and Ebner, 1949). Employing modern applications of this method, vinegar of 15% acetic acid can be prepared in only 24 hours in batch process, even 20% in 60-hour fed-batch process (Hromatka and Ebner, 1959). Historical review of acetic acid has uncovered many primitive practices that involved the use and misuse of the compound and its derivatives. Martin, 1917 reports that ancient civilizations aroundRead MoreCompilation of Mathematicians and Their Contributions11615 Words   |  47 Pagesfavourite mathematician, Euclid deserves most of my kudos for laying down the foundation of geometry. II. Mathematicians in the Medieval Ages Leonardo of Pisa Birthdate: 1170 Died: 1250 Nationality: Italian Contributions: * Best known to the modern world for the spreading of the Hindu–Arabic numeral system in Europe, primarily through the publication in 1202 of his Liber Abaci (Book of Calculation). * Fibonacci introduces the so-called Modus Indorum (method of the Indians), today known as

Tuesday, May 5, 2020

Essay Management of Business Telecommunication

Question: Write an essay on "Management of Business Telecommunication". Answer: Introduction In the last few years, the big data has a burst on the scene. At present the big data receives more than its fair share of the hype of media. However, prior to this hype, there is some real substance that underlies this phenomenon. The subject of big data has been provided with legitimacy from the Forum of the World Economic (Valdar 2015). The digital age has its own critics regarding the dangers that are involved. It can be said that the issues of privacy and other dangers will be solved and this phenomenon is known as big data that will be a capability that should be designed into all organizations for their betterment. Nevertheless, the experience of the difficulties within all the organizations will vary regarding the building of their capabilities of big data analytics. It has been found that at the period of developing a big data analytics capability within the organizations, they have to encounter various obstacles as well as various opportunities (Svensson and Wagner 2011). I n this assignment the impact of the big data on the infrastructure of the network of the companies like Nestle and ITC luxury group has been discussed. Various studies have found that the big data provides an opportunity to start a wholly new business. In addition to this it has been noted that the other advantage of the implementation of the big data is that it shifts the power within an organization and thus it dramatically increases the decision making speed. Therefore, in this assignment, the impact of the big data on the design of the organization has been explained using the Start Model framework. Impact of the New Era of Big Data on the Network Infrastructure Big Data Definition Generally, the big data refers to the gathering and subsequent analysis of the significant large collection of data, which might contain intelligence or hidden insights like the sensor data, user data and machine data. By analyzing accurately it can be said that the big data is capable of delivering the insights of new business, open new markets and can also develop the competitive advantages (Sridhar and Saha 2011). By comparing the structured data in the applications of business, it has been found that the big data is composed of three major factors. These are velocity, volume and variety. The later one extends beyond the structure of data and it also involves unstructured data and semi-structured data of all variables, like video, log files, click streams, audio, text and many more (Shah, Lakshmi Gorty and Phirke 2011). The volume of the big data generally comes in one single size that is large. It is a common factor that all the organizations remain over flooded with data. Thus , amassing petabytes of information and hundreds of terabytes information can be easily gathered. Lastly, the velocity is sometimes analyzed in real time as it is brooked to a firm in order to maximize the businesses valuable data. Advantages of Big Data Now a day, all the organizations including Nestle and ITC luxury group and even the other types of organization of the information technology (IT) sector are excitedly exploring various ways of having advantage of the particular phenomenon of the big data. The big data analytics capability develops a leading edge. The organizations that are enjoying the most success n the particular region at present are enable to use the big data. This ability of the present organizations of using the big data is not only to improve the existing business of the organization, but also to create or develop a new business as well (Robbins and Coulter 2012). From, this it can be said that the implementation of the big data in the network infrastructure of the companies Nestle and ITC luxury group will also help both the firms to increase their businesses in different fields or it will help to create new businesses. The strategic emphasis on the big data needs addition of a capability of the big data ana lytics to the present firm. The particular process of transformation results into shifting of power to the experts of analytics and in making decisions in real time. Evaluation of Big Data Analytics From the above chart, it can be said that the features of the big data analytics improved more n the new era. Thus, the new era of the big data has more improved and positive impact on the organizations (Popovskij, Barkalov and Titarenko 2011). For the staff skills, the new era of the big data analytics indicate the Business Analytics Competency Center (BACC), which involves data scientists. It can also be said that the new era of the big data analytics are able to solve more complex problem that is integrated into BACC. In case of technology and tools, the new era of big data helps the organizations in widespread adoption of appliances for various workloads. This also helps in architecture and governance of the companies for emerging technologies. As the competitive differentiation and the business strategy are made on the basis of analytics, the new era of big data has more positive impact on the business. In addition to this, the clear master data strategy of management also encou rages the organization to run smoothly. The line of business is cross departmental, where the visibility of CEO is an essential factor and the engagement of CIO is also transformative (Pattanaik 2013). All these positivity indicates that the new era of big data of the companies Nestle and ITC luxury Group have positive impact on the network infrastructure. New Era of Big Data Analytics The advantages of the Big Data will cut across every industry. Therefore, both the organizations Nestle and ITC luxury group will have the ability to harness data of all types that will help both the firms in making proactive decisions of business and it also helps in obtaining more useful data and information for the business insights. The new era of Big Data has also been found to improve the fidelity of the current information by the method of validation and also in improving the time in making decisions (Park et al. 2011). The new era of the big data represents the myriad possibilities for the improvement in the organization value opportunity for the markets of enterprise. These include the fraud detection within the business, retail planning of business and security in financial services. The other benefits that are provided by the new era of Big Data for the company Nestle include this particular organization analyze the information and data on the basis of the clinical trial with the aim to identify the potential adverse impacts for long period of time (Park 2012). Thus, it provides information that might be too difficult to rag out during the trials. In addition to this, the use of the application of the Big Data addresses the fraud activities that arise from wrong usage. Therefore, the company Nestle has the fraud detection ability that helps the firm to have the potentiality to save millions of dollars. On the other hand, for the company ITC luxury group employs Hadoop grids that help the firm in accessing the viewing patterns for various software streams in order to make proactive decisions on the allocations of WAN and IT bandwidth (Medudula 2016). Moreover, ITC luxury group claims its own data on the basis of third-party databases, which include industry wide sources and social media for detection of targeted and identified new types of fraud. New Attributes of Big Data on Nestle and ITC luxury group For many years, every organization and firm have been using larger databases, whose transactions were used to store in the data warehouses and were analyzed along with data-mining algorithms in order to extract insights. Previously, the structured data were used to store but now after implementation of the new era of Big Data within the organization ITC luxury group and Nestle, more and various types of unstructured data can be stored from different sources. These data can either be the photos from mobile phone, video from surveillance camera, maps from GPS device, audio from call centers, tweets, emails and text messages (Management Association 2015). Therefore, it can be said that both the companies can store, analyze and digitalize all these data. The other opportunity that both these mentioned companies can achieve is the new data that can be accessed in the real time. Now a day, the new era of Big Data helps the companies ITC luxury group and Nestle to receive data regarding the events that are occurring and thus influences the outputs. The implementation of the new era of Big Data helps the companies to detect the fraudulent transaction even when the fraudster is at the checkout counter of the company ITC luxury group (Zhang and Zhang 2011). The particular ITC luxury group can even operate an algorithm in a real time that helps the organization to determine the particular transaction that is a charge on a stolen credit card. Therefore, it can be said the implementation of the new era of Big Data has a positive impact on the businesses as the data of the real time allows the firm ITC luxury group to influence the output and also to prevent the bad outcomes. Power Shifts The organizations ITC luxury group and Nestle should get analytics experts and data scientists embedded into the process of decision before the particular firms can make decisions of real-time. This might need a shift in power from judgmental and experienced decisions makers to the digital decision makers. Each of the mentioned organization has an establishment, thus a power structure along with a vested interest in the status quo. At present the development is providing scope of making the decisions regarding investment, setting priorities to the customers and in deciding regarding the new features of the product. These similar decisions can be improved from the insight of the Big Data (Lee 2011). With the aim to be successful, both the firms ITC luxury group and Nestle should execute a shift in the power of the organization to the digital experts, generally who create the new insights from the new era of big data. The shift in the power is an essential factor in order to accomplish the changes, which are required to embed entirely with the capability of the big data analytics (Zhang 2012). The implementation of the new era of the big data within both the organizations ITC luxury group and Nestle will have positive impact as the big data will help to enhance the competence of the stated or mentioned organizations, chief digital officer will handle the digital operations of the firms and finally these will speed up the process of decision making within the organizations. Real Time Decision Making in ITC luxury group and Nestle The new era of big data has also positive impact on the real time decision making of both the companies ITC luxury group and Nestle. This new era of big data helps in increasing the speed of the process of decision making. This is often termed as the clock speed of the company. this speed can be increased by implementing various units within the organization like advertising, committee management, supply chain management and new product development (Hadjiantonis and Stiller 2012). All these units have to get synchronized around the increasing speeds of clock. This will help to achieve the ultimate object that is to speed up the process of making decisions in the real time. Revenue Generation from Big Data It has been found that the implementation of the changes in power, by increasing the speed in making decisions in real time will improve the existing business of the companies ITC luxury group and Nestle due to the additional features of the company websites. On the other hand, additionally it has been noted that proper analytics, data and insights are also able to act as the revenue producers for both of the mentioned firms and these also provide potential to develop a fully new business for each of the firms ITC luxury group and Nestle (Gershon 2013). For example, it can be said that the implementation of the new era of Big Data has already helped many organizations to earn more revenue. These include Bosch and General Electric, U.S. Banks like JP Morgan and Wells Fargo, Citibank, HSBC bank, Nike, Zara and many more. Impact of New Era of Big Data Using the Star Model In order to summarize the impact of the new era of Big Data on both the organizations ITC luxury group and Nestle, the Star Model is the best one that will describe the impact of the big data on every major factor of both the stated organizations. These include people, strategy, rewards, structure and processes. The Star Model is described below along with the structure: Figure 1: Impact of Big Data on Both the Organizations The above figure represents that both the companies have adopted a dual strategy for the implementation of the new era of Big Data analytics capability. Firstly, digital capability has been build in order to make faster and better decisions and also to enrich the existing products. This step is considered for increasing sales of the organizations through advertisements. Secondly, the strategy is to use the analytics and data in order to develop custom reports and insights, which can be sold to the consumers, as this will act as a new profit center (Gaol, Mars and Saragih 2014). These insights can be provided to the customers directly or through the companies. However, to implement these strategies, the firms should be modified (Forsgren and Johanson 2014). For this, the organizations will require a champion for analytics and data on its leadership team, digital unit will be required in each customer segment, business unit and country to support the activities. Moreover, the firms sho uld shift the power to digital units and faster decision making in real time should also be required. The data and analytics team are equivalent to the digital acceleration teams (DAT) that are used by Nestle in order to act on real time insights (Choudrie and Middleton 2014). Conclusion Therefore, it can be concluded that the new era of Big Data portrays a potential opportunity for the organizations, ITC luxury group and Nestle. When the firms will become expert in using the big data, it will provide various competitive advantages in this competitive market. Thus, it can be said that the data and analytics play the major role in controlling and implementing the big data. The new era of Big Data has positive impacts on the network infrastructure of both the companies. Thus, it can be said that communicative network of both the firms will increase that will lead to increase in sales. It will help to take faster decisions in real time and the companies will enable to keep pace with the fast changing environments of digital age. References Choudrie, J. and Middleton, C. (2014).Management of broadband technology innovation. New York: Routledge. Forsgren, M. and Johanson, J. (2014).Managing networks in international business. London: Routledge/Taylor and Francis. Gaol, F., Mars, W. and Saragih, H. (2014).Management and technology in knowledge, service, tourism hospitality. Boca Baton: CRC Press, Taylor and Francis. Gershon, R. (2013).Media, telecommunications and business strategy. New York: Routledge. Hadjiantonis, A. and Stiller, B. (2012).Telecommunication economics. Berlin: Springer. Lee, I. (2009).Handbook of research on telecommunications planning and management for business. Hershey [Pa.]: Information Science Reference. Management Association, I. (2015).Business Intelligence. Hershey: IGI Global. Medudula, M. (2016).Telecom Management in Emerging Economies. [Place of publication not identified]: Springer India. Park, J. (2012).Information technology convergence, secure and trust computing, and data management. Dordrecht: Springer. Park, J., Arabnia, H., Chang, H. and Shon, T. (2011).IT Convergence and Services. Dordrecht: Springer Netherlands. Pattanaik, A. (2013).Textbook of media management. New Delhi: Astha. Popovskij, V., Barkalov, A. and Titarenko, L. (2011).Control and adaptation in telecommunication systems. Berlin: Springer. Robbins, S. and Coulter, M. (2012).Management. Boston: Prentice Hall. Shah, K., Lakshmi Gorty, V. and Phirke, A. (2011).Technology systems and management. Heidelberg: Springer. Sridhar, V. and Saha, D. (2011).Recent advances in broadband integrated network operations and services management. Hershey, PA: Information Science Reference. Svensson, G. and Wagner, B. (2011).Sustainable Business Models. Bradford: Emerald Group Pub. Valdar, A. (2015).Understanding telecommunications business. London: The Institution of Engineering and Technology. Zhang, L. and Zhang, C. (2011).Engineering education and management. Berlin: Springer-Verlag Berlin Heidelberg. Zhang, Y. (2012).Future communication, computing, control and management. Berlin: Springer.